Marketing

Financial exclusion and the gender gap in the Middle East
A few weeks ago, we wrote an article about migrant workers in the Middle East and their access to financial services. We can’t continue the conversation about r...
4min read

Product managers have the tools to fix ESG investing
Recently, Nick Miller, Senior Ventures Strategist at 11:FS, published an article on why ESG investing is broken. If you haven't already, go and give it a read b...
4min read

Why is competitor research so important?
3min read

Most people don’t know what product marketing is
Fintechs can’t hire product marketers quick enough at the moment. If you’re new to the marketing game and looking to become a specialist rather than a generalis...
4min read

Our fintech predictions for 2022
It’s 2022! And we’ve got a sneaking suspicion this year is gonna be one to remember.
3min read

The future of Black banking in the US
4min read

Why we created a growth team
What’s in a name? Is it a convention with no meaning as Juliet would suggest? Or is it an opportunity? Do people get used to it even if you call yourself Meta? ...
5min read

New neobanks need to take bolder bets
3min read

Customers don’t care for your corporate jargon
Word soup. That's the jargon used to communicate the story and values of a business. It's what we tell our clients to actively pay attention to and what to avoi...
3min read